spread the warmth
A Brand Short for Wissotzky Tea
A lost voice, a child's mischief, a kallah’s tears—some days don’t go as planned. But a simple act of kindness, a shared cup of tea, can change everything. Directed by award-winning photographer Erik Almas and featuring Eli Marcus, this Heart.Works film captures the power of human connection. For nearly 150 years, Wissotzky has inspired warmth. In a world that longs for kindness, even the smallest gesture can bring us together.
Experience the beauty. Share the warmth.
Recent PROJECTs
A Smooth Transition
The Baruch Hashem It’s Shabbos campaign for heritage brand Baron Herzog celebrates the weekly transition from the mundane to meaningful, from stressful to serene, and from dish towel to dinner napkin.
With over 1 million views in under 4 months, the first 'Baruch Hashem It's Shabbos' video featuring Yaakov Shwekey took the Jewish world by storm, inspiring deep appreciation for Shabbos Menucha and reigniting the aura of the Baron Herzog brand. Watch and revel in the moments that create a 'transformation' within our soul. (Full story to follow).
The second BHIS Music video, performed by Shloime Gertner and composed by one of Jewish music's most heartfelt composers, Abie Rotenberg, ushered in the second wave of brand expression of warmth and honor for Shabbos. Enjoy!
It’s Shabbos Again, BHIS!
ONE (NOT SO) SMALL APP
One giant foxtrot for the Jewish music scene. Watch the launch video for 24Six, the #1 Jewish Music App. Full project review coming soon.
La Grande Caccia Al Tonno
This three and a half minute short for Tuscanini Foods tells the tender tale of an Italian boy in search of his seafaring papà. We hope you enjoy watching it, as much as we enjoyed creating it. Buona Visione!
THIS IS WE
A heartfelt music video featured at the Hasc concert 2020 halftime show, highlighting Camp HASC’s integral role in the lives of children with special needs.
